2008-2016 Strategic Plan

Be the University of Choice for natural and integrative health care.

Strategic Objectives:

Implement innovative and progressive curricula in natural and integrative health care.
Prepare students to be leaders in their clinical disciplines.
Expand enduring and collaborative relationships with our alumni.
Provide extra-curricular opportunities for integration and collaboration among students in all programs.

Strategic Objectives:

Establish the Wolfe-Harris Center for Clinical Studies as a national leader in research of non-surgical care for neuromusculoskeletal conditions.
Expand and develop information technology resources.
Develop consistent, intentional branding and marketing that represents the vision of the University.
Create and implement data-driven processes to meet our goals and ensure efficient resources and allocation.

Strategic Objectives:

Create opportunities for collaboration to advance integrative health care.
Develop employee educational and professional opportunities to create leaders and experts who support natural and integrative health care education.
Use research to inform our educational process and delivery of natural and integrative health care.

Strategic Objectives:

Develop new educational programs in natural and integrative health sciences.
Implement diverse clinical programs, experiences and opportunities that support integrative health care.
Attract and retain the most qualified diverse students, faculty, staff, and administrators for the University.
Develop and implement patient-centered, integrative health care models.
Establish Northwestern’s programs and faculty as recognized leaders in natural and integrative health care.
Grow and optimize the enrollment of the University through an enrollment management plan.

Strategic Objectives:

Initiate capital campaigns and giving opportunities.
Generate growth and net revenue in our operations, programs and clinic system.
Increase the net gain from Northwestern’s fundraising and business development initiatives to support the ongoing success of the University.

Read the complete Strategic Plan (pdf)