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Business and Professional Foundations 5 - #23550


 

 

Terry Erickson, DC
David Neubauer, DC

0.75
12
12
0

The first half of the course will focus on specific ways to enhance a doctors day to day communication skills with patients. The second half is designed to take students to the next level in managing their business through detailed understanding of the different TEAM positions. TEAM building combined with clarity of vision, motivation in leadership and personal accountability will help build a successful practice.

Please select from the list on the right.

The Institution-wide learning goals define the common ground that unites the programs within the university. They are purposefully broad so that the various colleges and schools can continue to develop their unique identities through varying ways in which the goals are met.

  1. Effective Communication
    Graduates will demonstrate effective verbal, non-verbal, and written communication skills in a wide variety of contexts, including collaborative activities.
  2. Self Directed and Lifelong Learning
    Graduates will be aware of the limits of one’s personal knowledge and experience and have an intellectual interest in scholarly and creative endeavors. Graduates will actively set appropriate learning goals, pursue them, and apply the knowledge gained.
  3. Ethical Reasoning
    Graduates will demonstrate a willingness to recognize the values of others while maintaining one’s own integrity, and act ethically and professionally in all endeavors.
  4. Individuals, Communities and Cultures
    Graduates will demonstrate awareness and sensitivity to the cultural and health practices of individuals and communities. Graduates will be able to identify appropriate health related resources.
  5. Service to the Community
    Graduates will understand and value the benefits of service to the community.
  6. Influence of Mind, Body and Spirit on Health
    Graduates will recognize the inter-relationship of the mind, body and spirit and the influence of extrinsic factors on an individual’s health.
  7. Critical Thought and Knowledge Acquisition
    Graduates will acquire, appraise and apply scientific information. Graduates will contextually organize and synthesize relevant information to address an issue or problem.
  8. Competence in one's Discipline
    Graduates will demonstrate competence of appropriate depth and scope for one's discipline.

Course Objectives

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  1. Students will be able to recognize philosophy in care through the following elements:
    • Philosophy and belief which ultimately drive the practice.
    • Vital practice statistics that reflect the philosophy in care.
    • The concept that success in care is not necessarily related to the elimination of a patient's pain.
    • How professionally written, proven effective scripts attract more new patients, young and old, into the office to have their spine checked.
    • How to "communicate certainty" during day-to-day interaction with patients.
  2. Students will be able to apply management of treatment room chat through the following elements:
    • How philosophies and beliefs that influence the ability to communicate chiropractic principles to patients.
    • How to be prepared for each and every patient’s day to day office visit.
    • How to communicate with patients beginning with the first moment the doctor enters the treatment room through the conclusion of the patient’s office visit.
    • How to communicate their recommended care more effectively on a day-to-day basis so that patients find greater value in their service.
  3. Students will be able to demonstrate that successful doctors create successful patients through the following elements:
    • Discover the value behind patients pre-scheduling their appointments.
    • The importance of patients sticking to their treatment plan and how to encourage them to do so.
    • How and why to keep patients current on their financial obligations.
    • Keep patients focused on the "outcome" of care, (which is not necessarily related to the elimination of their pain).
    • Encourage more patients to share their positive chiropractic experience with others.
    • How to recommend continued, needed care even when the patients insurance benefits runs out.
    • How NOT to confuse the absence of pain for health.
  4. Students will be able to identify how TEAM management, statistical analysis and building your dream practice are related through the following elements:
    • Creating a vision of their dream practice utilizing statistical analysis and a healthy understanding that "image is everything!"
    • The importance of TEAM meetings and what they can do for organization in a practice.
    • How to run regular TEAM meetings on a daily, weekly and monthly basis.
    • Setting business goals taking into consideration each TEAM members opinion.
    • Understanding each member of the TEAM's role in providing outstanding service beginning with the Front Office Manager.
    • The personality style most conducive for a "successful" Front Office Manager.
    • Expectations and requirements for the Front Office Manager.
    • The personality style most conducive for a "successful" Back Office Therapist.
    • Expectations and requirements for the Back Office Therapist.
    • The personality style most conducive for a "successful" Financial Officer.
    • Expectations and requirements for the Financial Officer.
  5. Students will be able to give examples of “Marketing 101” through the following elements:
    • How to market chiropractic based on their strengths and the types of new patients they want to attract.
    • Internal and external marketing strategies to help shape future marketing plans.
  6. Conversations on Culture
    • To enhance the understanding of the specific health needs of select ethnic and cultural groups.
    • To discuss strategies to enhance culturally competent health care delivery.
Materials
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A. Required Text(s):
  • NONE

B. Recommended Text(s):
  • NONE

C. Required Materials for Lab:

N/A

Assignments
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  1. Participate as a Patient for a T6.
    • As an assignment for this course, you are required to participate as a patient for a T6 intern. If you have not already signed up for an appointment time, stop by the front desk in the De Rusha Center (UHS) by the end of the first week of classes to secure a time.
    • The appointments start the second week of classes.
    • Your intern will keep track of your attendance. Only one absence from your regularly scheduled appointment will be allowed. Other absences will have to be made up with your intern. Regularly scheduled appointments cannot be permanently rescheduled.
    • If you have any health concerns that may prevent you from fully participating as a patient, you must speak to Dr. Julia Bartlett within the first week of class.
    • You will receive an intern evaluation assignment later in the term that will require you to assess your intern based on the information you will learn in this course.
  2. Conversations on Culture Assignment. Required to complete 2 sessions by the end of BPF 6. Opportunities exist to fulfill this requirement between now and the end of BPF 6. See link at left for details.
  3. Participate in small group and class discussions.
  4. Other assignments/workshops as announced.
Attendance
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Attendance is expected at all lectures.

Grading Criteria
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Assessment based upon:
  1. Midterm (100 pts)
  2. Final (100 pts)
  3. T6 Intern Evaluation/Patient Participation (50 pts)
  4. Satisfactory completion of all assignments and papers as announced.
  • Work turned in late will be subject to a 10% per day reduction in grade.
    • Example: A perfect paper turned in 2 days late would receive a grade of 80%
  • Make-Up exams are at the discretion of the instructor which may or may not be granted.
    • Refer to sections 5.6 and 5.5 of the Student Handbook

Guaranteed grades are as follows:

A = 92% and above
B = 83% and above
C = 74% and above
D = 65% and above
F = below 65%
Course Competencies
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-

COGNITIVE DOMAIN


N/A

Conditions:

N/A

PSYCHOMOTOR DOMAIN


N/A

AFFECTIVE DOMAIN


N/A
Weekly Calendar of Learning Objectives
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Week Dates Topics/Learning objectives
Week 1 May 3 Philosophy in Care
Week 2 - -
Week 3 May 17 Treatment Room Chat
Week 4 - -
Week 5 May 31 Successful Doctors Create Successful Patients
Week 6 - -
Week 7 TBA MIDTERM - During Midterms Week (see Midterm schedule for specific date and time)
Week 8 June 21 TEAM Management, Statistical Analysis and Building Your Dream Practice
Week 9 - -
Week 10 - -
Week 11 July 13 T6 Intern Evaluation due in UHS
Week 12 July 19 TEAM Management, Statistical Analysis and Building Your Dream Practice (continued)
Week 13 July 26 TEAM Management, Statistical Analysis and Building Your Dream Practice (continued)
Week 14 July 30 - Aug 9 Final Examination as per Finals Schedule
Week 15 July 30 - Aug 9 Final Examination as per Finals Schedule
Please Note
This schedule of lecture and lab topics and quizzes and exams may be changed during the course of the trimester as circumstances require. Whenever possible, such changes will be announced in class before the date and time in question. You are responsible for anything that transpires during lectures and labs, even when you are unable to attend. In the event that you miss a class session, make sure you check with a classmate about any announcements or schedule changes which may have been made. Makeup exams are allowed only according to the policies described in the current student handbook, which is available in the Student Affairs office.
Maintained by Northwestern College of Chiropractic
Last updated: 3 May, 2007
 

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